Learnt: Patents and Me-too branding
My professor John Nesheim challenged us to blog what we learnt each day, so there’d be a nice log of 365 entries by the end of the year to reflect upon when I get back to Singapore, so here’s the first.
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You can patent the non-obvious process.
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It’s not easy for big corporations who have established their brand name to emulate you and do a me-too — because it would only cannibalise and hurt their existing brand.
